Thursday, September 30, 2010

ROY LITCHENSTEIN




The inspiration to use a pop art style actually originated from my converse shoes, which feature a Roy Lichtenstein ‘comic book’ appearance. Highly recognized pop artist, Roy Lichtenstein explores the notion of consumption within postmodern society through ‘emulating’ existing comic strips[1]

I examined how the oversized text communicates rapid action and movement within the image, which is often found within Lichtenstein’s male comic imagery, where men attempt to gain victory within the battlefield. 

I also examined the artist’s female comic strips, which features over emotional women, completely dramatizing about their love life and Cecile Whiting explains how the speech bubbles reveal the character’s deep concerns, desperations and ambitions. Lichtenstein’s use of exaggerated lines, ‘dots’ and vibrant colours are also used to highlight the character’s emotional and hysterical postures [2].


The advertising industry is continually inspired by Lichtenstein’s work and this particular style is frequently used in order to successfully promote their merchandise towards the general public.

 I have discovered a few companies as well as artists that have been inspired by Lichtenstein’s comic pieces, such as Lady Gaga, Converse and DKNY. Finally the various design elements and the treatment of text contributes towards the appearance and narrative of the characters within Lichtenstein’s work[3]. 

I also attempted to create a ‘pop art’ image, after researching ‘Roy Lichtenstein’s’ work  as well as his visual qualities and I would like to continue to expand this design.[4]


[1]Klaus Honnef, Pop Art, Hohenzollering: Taschen, 2004 pp. 1965
[2]Cecile Whiting, A Taste For Pop, Pop Art, Gender and Consumer culture, United Kingdom, Cambridge University Press, 1997 pp.100-31
[3] Whiting, A Taste For Pop, pp.100-31
[4] The Tate Gallery, Roy Lichtenstein, London: Trustees, 1968 pp.18-34

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